IXMA: International Experiential Marketing Association

Experiential Marketing Research 07 (EMF Registration Required)*		Beyond LoyaltyReport - Part I Beyond Loyalty Report - Part II 01.28.07

BrandAnimation: The Experience Threshold 05.27.2008		BrandAnimation: Customer Control Changing the Rules of Engagement 11.29.06

BrandAnimation: Capitalize on United's Mistakes to Snare High Value Customers 03.19.2008		Second life vs First Life Advice Offered 10.25.06

BrandAnimation: What Every Marketer Can Learn From Guitar Hero 02.25.2008		BrandAnimation: A Canvas is a Canvas 10.22.06

BrandAnimation: Gene Simmons Knows Best -- At Least Certainly Better Than Kodak 01.29.2008		Media Daily: Advergaming 09.15.06

Brandweek's Guerrilla Marketing Report 2007 11.03.2007 (EMF Registration Required)*		BrandAnimation: Devolving Evolution 07.16.06

BrandAnimation: Debunking The Myth of Self Regulation 10.10.2007		BrandAnimation: Equal Opportunity Positive Branding 05.01.06

Missing the Meta Picture 08.05.2007		BrandAnimation: Leveraging Experiential Retail 04.15.06

Brandweek: Experiential Marketing 07.26.2007		BrandAnimation: Brand Influencers in Motion 03.31.06

BrandAnimation: Old World Order 06.19.07		Experiential Makeover: BrandAnimation Edition Part 2 03.19.06

The Metric: Cost Per Touch (CPT) Survey Results 04.24.07		Experiential Makeover: BrandAnimation Edition Part 1 03.03.06

BrandAnimation: We're Not an Army - It's Not a War 04.18.2007		The New Marketing Paradigm: Quotes on the State of the Marketing World 02.28.06

Experiential Marketing Survey Results 02.13.07 (EMF Registration Required)*		BrandAnimation: Reaching an Audience Doesn't Mean Anywhere and Everywhere 02.22.06

BrandAnimation: The Experience Strategy 01.29.07		BrandAnimation: Are Your Experiential? 01.09.06